The previous generation of the Ford Everest was one of the most popular offerings within its segment. During its tenure, it gained a massive fanbase that developed great loyalty toward the vehicle and the brand itself. Anton Willemse Jnr was one of those fans and, as such, he was eager to see if the new-generation Everest – launched in South Africa towards the end of 2022 – could fill the very big shoes left by its predecessor.
Towards the end of 2022 Ford introduced the next-generation Everest in two derivatives: the Sport and the Platinum. Now, the range has been expanded with the addition of a second Sport model and two XLT’s. However, for LIANA REINERS, the biggest news is the arrival of the Everest Wildtrak.
With the next generation Everest and Ranger on the horizon, Ford is looking to expand production, improve their product and help the Ford brand strengthen its reach and influence in the South African market.
With global reveals for both the next-gen Ford Ranger and Ranger Raptor in recent weeks, it came as no surprise that its SUV sibling, the Everest, would also be upgraded to its next generation in due course.
Just like the battle between the Toyota Hilux and Ford Ranger so too do the Fortuner and Everest compete. Ford recently updated the Everest offering
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