The first of many to come

Nearly five years ago, a group of friends gathered in a pub in London. They were toasting the legacy and untimely demise of the last true no-nonsense utilitarian off-roader, the legendary classic Land Rover Defender. In this time of mourning, Ineos chairman and 4×4 enthusiast, Sir Jim Ratcliffe, had a pint and a plan. They were going to design a new no-nonsense off-roader from the ground up. It sounded impossible, but after four short years, the first unit rolled off the assembly line.

The new no-nonsense off-roader, the Ineos Grenadier, is – for many overlanders – the spiritual successor to the legendary Land Rover Defender. It has now officially gone into assembly after months of challenges with global supply chain disruptions. The Ineos Grenadier will be produced in the company’s Hambach facility, and delivery to first customers is expected by early December.

It is a massive milestone for the new company. Commented Mark Tennant, Ineos Automotive’s commercial director: “To get to this point is a testament to the resilience and hard work of the entire Ineos Automotive team, our development partners, and our suppliers – for which we thank them all as we now look forward to making our first deliveries to customers.”

The Ineos Grenadier will be supplied to customers via a network of over 200 sales and service centres worldwide and it is probably one of the most anticipated off-roaders ever. Overlanding communities around the globe have been expressing significant interest in the no-nonsense, body-on-frame off-roader. The highly customisable Grenadier is an overlanding vehicle designed for overlanders by overlanders. It is not a posh pavement crawler but a valuable tool for adventure. Each one of its parts has been designed and tested to work in all environments.

As Tennant remarked: “We’ve come a long way since the project kicked off in 2017, and this is a landmark moment for Ineos Automotive as a vehicle manufacturer,” It has indeed been a long and challenging journey. Still, soon the highly anticipated pr

The new no-nonsense off-roader, the Ineos Grenadier, is – for many overlanders – the spiritual successor to the legendary Land Rover Defender. It has now officially gone into assembly after months of challenges with global supply chain disruptions. The Ineos Grenadier will be produced in the company’s Hambach facility, and delivery to first customers is expected by early December.

It is a massive milestone for the new company. Commented Mark Tennant, Ineos Automotive’s commercial director: “To get to this point is a testament to the resilience and hard work of the entire Ineos Automotive team, our development partners, and our suppliers – for which we thank them all as we now look forward to making our first deliveries to customers.”

The Ineos Grenadier will be supplied to customers via a network of over 200 sales and service centres worldwide and it is probably one of the most anticipated off-roaders ever. Overlanding communities around the globe have been expressing significant interest in the no-nonsense, body-on-frame off-roader. The highly customisable Grenadier is an overlanding vehicle designed for overlanders by overlanders. It is not a posh pavement crawler but a valuable tool for adventure. Each one of its parts has been designed and tested to work in all environments.

As Tennant remarked: “We’ve come a long way since the project kicked off in 2017, and this is a landmark moment for Ineos Automotive as a vehicle manufacturer,” It has indeed been a long and challenging journey. Still, soon the highly anticipated product will have the opportunity to prove itself to the people looking for a no-nonsense overlander.

oduct will have the opportunity to prove itself to the people looking for a no-nonsense overlander.

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